Online Home Business Ideas That Last

Let's talk about how to choose an online home business idea that will generate income for you not only a year from now but many years into the future. We're also going to look at how to avoid a trap that a lot of people fall into that leaves them with a weak business that doesn't last.

Missing Guidelines

I'd be willing to bet that if you've spent any time trying to come up with a good online home business idea, you've found that solid guidelines on how to go through this process are very difficult, if not impossible, to find.

So, I'm going to show you the wrong way and the right way to go through this online home business idea generation and selection process. And I'm going to share with you a really important guiding principle that most people actually miss as they go through this process.

The Wrong Way

So, here's how most people go about this process the wrong way. You've decided you want some sort of online home business. So, you start trying to come up with ideas. You get on the internet and search around. You watch YouTube videos, you read articles, you click on links that take you to business opportunity promotions, etc. You also ask friends, co-workers and even family members for their opinions.

But after pondering all that, you find that you have gone from being inspired and excited about the prospect of having your own online home business to being confused and doubtful with a growing sense of urgency to come up an idea. Sound familiar?

So here's a question for you. What do the words inspired, excited, confused, doubtful and urgency all have in common? Well, they are all words that describe emotions.

Unfortunately, the result is as people are trying to come up with a good idea they allow their decision making processes to become emotionally based, when, in fact, they need to do the exact opposite, which is to operate from a logical and unemotional perspective.

Here's another reason why you want to discipline yourself to remain unemotional and use logic when exploring online business ideas. If you are exposed to various business ideas, you are often asked to watch a video. And what does that video do? It tries to get you all fired up about the income potential and the products that sell themselves, right? So, why does this happen? Well, because it's not an informational video. It's a marketing video!

You know another one of my favorites is seeking advice on business ideas from your friends, family and co-workers. You end up being even more confused than ever. Why? Because they all have strong opinions, yet they've never been in business for themselves.

The Right Way

So, let's now look at the right way to go about this process of coming up with a solid, online home business idea that will actually work. When it comes to online home business idea generation and selection, what's the first correct step? Well, it involves thinking and making decisions like Commander Spock from the Star Trek TV and movie series. Spock is from the planet Vulcan where they have removed all emotion from their lives. What interesting about Spock is that he is half human, and humans are emotionally driven.

But Spock has disciplined himself to control his emotions and think and act logically. And this is what you want to do when it comes to selecting an online home business.

So, if you were to ask Commander Spock the following question, how would he answer? "What would be the very best online home business idea that I could come up with?" And Spock would answer. "The very best online business idea would be a business that has solutions to problems that tens of thousands of people want. And not a business that has solutions to problems that only a few people want."

The Guiding Principle

This refers to the guiding principle that I said I was going to share with you. And this guiding principle is all that matters is what the market wants, not what you think they may want. So, here's a really easy way to remember this principle. "Don't fall in love with your own idea."

What's In Demand

So, now that we know how to go through this business idea generation and selection process the right way, let's look at what the research shows that people want right now and, most importantly, what they are going to want 5 to 10 years from now.

Right now on the internet, the markets where there is the most demand for solutions to people's problems… and as a result… where most of the money is being made are the following. The first category is health, fitness and beauty. This has to do with several factors. One is that the aging Baby Boomers can't stand getting old and will pay a lot of money not to. The next is that looking good and feeling good is very much part of our culture these days.

The next market on the internet where there is huge demand is in the area of how to make money and financial education. Making money pertains to having your own business and/or making money from home. Financial education is what to do with the money that you make.

The third area where a lot of money is being made online because of high demand is dating and relationships. The internet lends itself very well to this area because it allows people to put a profile of themselves online and expose themselves to other single people who share their interests and who are the same age, all from the security of one's home before taking further steps towards meeting someone in person.

Long-term Trends

Now I'd like to provide you with some broader, long term trends to help you come up with an online home business idea that will still be creating an income for you not just next year but well out into the future. Here are some areas that research has shown will continue to have strong demand 10-20 years from now.

Do you know what one area is that shows tremendous promise? Well, you are on the right track by searching for online home business ideas because internet based business is one trend that is going to be around for a long time to come.

Another one, following from the Baby Boomers getting older, is elderly care and services. Here's one that's interesting. Animals and pet care. So, if you have experience with pets, you have a long sustained trend in front of you that you can turn into a profitable business. Next, anything to do with Information Technology (IT), meaning computer software or hardware is a good area of knowledge and experience to be involved in. And finally, there's coaching. Any kind of business or personal coaching on how to be more productive and efficient is an area that is growing rapidly.

Final Words Of Advice

So, remember not to fall in love with your own ideas! Because it doesn't matter what you think. All that matters is what the market wants and what it is demanding. If you follow this simple guideline and do your homework, you'll have a much better chance of choosing an online home business idea that you can create a very nice income with.